Apex Labs is the group’s research and development wing, operating quietly, without a public site of its own.
The brief covers emerging technology, experimental software architecture, and specialised R&D that may later filter into Anthem, Digital Turtles, or Arc75. Apex Labs is an internal lab. The group tries things here before they have a product name.
What it is for
- Emerging technology, before it has a commercial home
- Experimental software architecture
- Specialised research that the rest of the group can pick up later
When a line of work is ready to leave the lab, it will show up under the company that can carry it.